Project manager – Distribute tasks/communication with the client/ connection between all team members

  • Conduct user testing with a group of pilot participants to find out if the app is easy to use and solves the problems you think it should solve
  • Develop and implement an SEO strategy 
  • Create written content for all marketing 

Creative Director – The design lead on the project, including the branding, approaches of the brand, and UI design before client review.

  • Fully ideate the final product – how it will function, how it will look – based on understanding what the actual problems are that you are trying to solve
  • Come up with a digital marketing plan that includes ads, social media marketing and more

Brand Designer – (I would be the Brand designer )Creates brand and image for the Company / establishes a cohesive style guide. Other responsibilities would include packaging up logo files for both the client and the UI/developer.

  • Create branding for the product – including a logo and complete style guide
  • Create assets for all marketing and branding

Ui Designer – Mocks wireframes for a responsive website and interactive app, creates flow charts that will showcase the user’s interaction and design, and design the UI web pages for the web developer to code

  • Create wireframes (which show what will be on each page in the app) and prototypes (interactive drafts of the app that people can try out)
  • Design the final prototypes to pass to the person who will code the app

Web Developer – Distribute tasks/ communication with clients

  • Code the front of the app (what the user sees and interacts with in the browser)
  • Code the back end of the app (creates a database to pull content about different flight locations, utilizes API’s for weather and other information, etc)